Category : Walk throughs

Walk throughs

Why Rules and Metrics Matter in Web Design

web design meeting

True, the effectiveness of a web design is gleaned through the results generated from the website when it is up in the Web, but the real accurate indicator or determinant of the website’s success and effectiveness can only be seen in the website metrics. Metrics are those figures that show how different assets and facilities perform, as the website is laid open for visiting by the users.

You just laid out the final touches and punctuation on your new website, and you are extremely excited to see it online.

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Walk throughs

Leverage the Power of Organic Search

organic search traffic

There is no better traffic than Organic search traffic!

Would you agree?

Organic search refers to the action of searching for information using search engines.

The results generated by the organic search is known as organic search results, as distinguished from paid results generated for ads..

If the user clicks on your result, this means an organic visit was made.

Free Traffic!

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Walk throughs

Responsive Web Design – The Why and The How

responsive web design

The purpose of your website’s design is to create substantial positive, enticing, satisfying experiences for your visitors to induce them to try out your product or service offerings. If you are like most businesses, your website was laid initially designed to look good on a desktop or laptop, since smartphone usage began to rise only in the last few years.


Smartphones are the future of web

Statistics indicate that of the more than 3.37 Billion Internet users as of end of 2015, some 1.86 Billion (or around 55%) are smartphone users. At the rate these gadgets are being consumed, it is just a matter of time that smartphones will overtake, if they have not overtaken, PC and desktop users.

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Walk throughs

Ultimate 7 Steps To Reducing Website Bounce Rates

Reduce Your Website Bounce Rates Today

Boom! new visitor lands on your website, Bow! the visitor leaves!


You’ve ONLY GOT 3-Seconds to convince a visitor to stay on your webpage.

Believe in the the 3-second rule or get the spoils of high bounce rates.

A website should be purposefully designed to combat low attention spans.

If a website doesn’t grab attention and immediately affirm what benefit it provides, its bounce rates will be high.

The visitor lost equals lost revenue.

Why The 3- Second Rule Is Losing You Money!

The rule says you need to catch a site visitor’s attention within 3 seconds of landing on your site or you’ll lose them!

Research studies on visitor conversion rates have consistently proven this rule. The 3-second safe distance to crash in driving is likely where the rule stems from.

Alternatively, the 3-second chance to snap dropped food to avoid germs in dining.

five second food rule animation

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Walk throughs

Our Steps To Perfecting A Brand

perfecting a church brand landing page

Perfecting a Brand

Perfecting a brand is key to client satisfaction. Helping the client bring their vision to life whilst exceeding their expectation aids to building a great reputation as a design company.

We were commissioned by Love Of Christ Generation Church C.S to create their branding. They wanted a brand that had mass appeal, was clean, meaningful, invoked the emotions of love, wealth, family and peace. They initially had no idea of creative direction but we love a challenge.

As requested, we came up with 5 initial concepts working very closely with the client (see how to create a timeless logo). A favourite was chosen and we kept making changes until the details were perfect. See the steps we took in perfecting the Love Of Christ branding.

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Walk throughs

Is Your Design Purposeful?

Make your design Purposeful

Purposeful Design

ALL, yes all designs should be purposeful.

Think about it.

Purpose is a reason for being. So all designs should be purposeful! Right.

The purpose of a design is to serve as a visual representation of your goals, ideals, aim, company and everything that it represents.

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Walk throughs

How to create a timeless logo

ThFuture Of LOGO Design

In an era defined by fleeting attention spans and an increasing need to build meaningful relationships between companies and their customers, designing a timeless logo has always been a pivotal opportunity for brands to attract new customers.

A good logo can be of any shape or size, can be a Logotype (text-based logo) or it can be a Logomark (Icon-based logo, with possible text). What it must have, though, is a style and presentation that fits the company’s image.

Does the company require a Logotype, or it can be a Logomark, or a combination of both?


Google Nasa Coca Cola Disney Logo Types

LogoType of Google, Nasa, CocaCola and Disney

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Walk throughs

How Startteck created the EngageFirst Health Brand

This blog post will walk you through the step-by-step process that we used to bring the EngageHealth brand to life, starting from the very beginning.

A lady from New York who wanted to bring her Healthtech start-up to life approached Startteck. She wanted a brand that will be memorable and trustworthy amongst doctors and patients with a symbol that could be used as an icon.

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